Attention-trust cycle

Trust is scarce because it’s hard to earn and easily lost. Attention is scarce because it doesn’t scale. The art of the influencer is mastering the Attention-Trust cycle.

Inspiration for this post comes from a blogger named Seth Godin. Through his writing and other content he’s one of the most generous people I know. Buy what he’s selling.

This post supports Our team is discovering and enacting the path to character-first voice acting. Characters are a new form of actor asset. These assets will ensure actors have a path to adopting AI into their workflow.